Featured Event Highlight: 2026 Ingles Southern Conference Basketball Tournament
The Southern Conference Basketball Championships once again delivered an electric week of competition in Asheville, bringing together top collegiate programs and passionate fan bases from across the region. Held at Harrah’s Cherokee Center – Asheville, the tournament combined high-stakes basketball with a vibrant downtown atmosphere, reinforcing its place as one of the city’s premier annual sporting events. From thrilling matchups to community traditions like the Downtown Dribble, the championship continues to showcase Asheville as a trusted and energetic host for major collegiate events.
Asheville Buncombe Regional Sports Commission provided full event facilitation, with destination and operational support for the Southern Conference (SoCon) Basketball Tournament, hosted at Harrah’s Cherokee Center - Asheville. Coordination with venue partners and key stakeholders ensured a seamless experience for participants, staff, and visitors throughout tournament week.
The tournament relied on more than 150 volunteers, with special recognition given to F.I.R.S.T and the ABRSC core volunteer team. Championship night brought over 6,000 fans into the arena, delivering a high‑energy finale in downtown Asheville.
The robust weeklong of community engagement festivities continues to grow with Education Days, Downtown Dribble, which welcomed 950 registered participants, and Hometown Heroes. The event featured appearances by UNC Greensboro and Furman University cheer and dance teams, the Greensboro band and mascot, and interactive booths hosted by the City of Asheville and First Tee of WNC.
This successful collaboration strengthened ABRSC’s relationship with Southern Conference partners and supported future hosting opportunities, culminating in a ten‑year extension that reinforces Asheville’s long‑term role as a trusted SoCon destination.
Congratulations to the Women’s Samford Bulldogs and the Men’s Furman Paladins for being the 2026 SoCon Basketball Champions!
“The Southern Conference has a long history with the Asheville Buncombe Regional Sports Commission that has helped us to build one of the most successful conference college basketball tournaments in collegiate sports. From helping to drive sponsorships, ticket sales, community engagement and event coordination, it’s been a true partnership in every sense of the word. Having just signed a new 10-year agreement to keep our conference basketball tournament in Asheville, we are excited to get to continue working with the Asheville Buncombe Regional Sports Commission into the foreseeable future.”
- Geoff Cabe, Senior Associate Commissioner, The Southern Conference
Featured Event Friday: Nike EYBL Scholastic Christ School Classic
The Nike EYBL Scholastic Christ School Classic once again brought elite high school basketball to Western North Carolina, showcasing some of the nation’s top talent in a highly competitive environment. Hosted at Christ School, the event delivered a high-level experience for athletes, coaches, and fans while reinforcing the region’s growing reputation as a destination for premier scholastic sporting events. With nationally ranked programs, fast-paced matchups, and a strong community presence, the Classic continues to elevate the visibility of Asheville and Buncombe County on the national basketball stage.
The Asheville Buncombe Regional Sports Commission in partnership with Nike EYBL Scholastic & Christ School, hosted the Christ School Classic, at Christ School in Arden, NC. This partnership brought a nationally recognized elite high school basketball event to Western North Carolina. As the first‑ever Nike EYBL Scholastic tournament hosted by Christ School, the event significantly elevated the region’s visibility within elite prep basketball and positioned Asheville as a capable host for top‑tier national competitions.
The tournament welcomed five nationally prominent programs—Christ School, Montverde Academy, Brewster Academy, The St. James, and La Lumiere School—drawing athletes, coaching staffs, families, media, and spectators from outside the region. This influx of out‑of‑market visitors contributed to overnight stays and visitor spending at local hotels, restaurants, and businesses during a winter weekend.
The three‑day event was supported by a number of community volunteers, including Christ School staff and students, ABRSC core volunteers, and the Harrah’s Cherokee Center, who assisted with entry operations. Attendance brought out over 850 fans, creating an energetic atmosphere and demonstrating strong collaboration between educational institutions, sports organizations, and destination partners. The successful execution strengthened relationships with national sports stakeholders and showcased the community’s ability to host future Nike EYBL Scholastic and similar elite youth sporting events.
“The success of the Christ School Classic is mostly due to the tremendous efforts of the Asheville Buncombe Regional Sports Commission. Repeatedly we received glowing remarks of how well “our tournament” was organized. This was among many veteran schools of the EYBL who have been attending and hosting these tournaments for many years. We consistently gave credit to the ABRSC commission. The Christ School Classic would not have been a success without their involvement! They led the logistical planning of the tournament from the very beginning. They thought of and handled all aspects: air travel, lodging, ground transportation, food, hospitality room, media, tickets, t-shirt sales, media coverage, website design, etc… Additionally, they were great and would recommend to anyone to use their expertise.”
- Duncan Parham, A.D., Strength Coach, Science Teacher Christ School
Game 5 Recap Video: (1) Montverde VS Christ School
Asheville Sports Commission Quarter Wrap up!
Throughout the first quarter of 2026, the Asheville Buncombe Regional Sports Commission (ABRSC) supported a diverse mix of local, regional, and national sporting events across multiple venues. ABRSC continues to work closely with event rights holders, venue partners, and municipal stakeholders, ABRSC ensured smooth operations and positive experiences for athletes, spectators, volunteers, and organizers. The ABRSC team led the efforts and provided community engagement, support, volunteer opportunities, and expertise hands on boots on the ground teamwork, reinforcing Asheville’s reputation as a welcoming and well-prepared sports destination.
Across Q1 events, roughly 200 volunteer opportunities were supported through hands‑on, boots‑on‑the‑ground teamwork. These efforts reinforced Asheville’s reputation as a welcoming and well‑prepared sports destination while generating increased overnight visitation and room nights for TDI partners. Local hotels, restaurants, and businesses benefited from visitor spending during an important off‑season period, further elevating Asheville’s profile as a competitive and flexible host community.
Featured Events Include:
2025 Ingles Smoky Mountain Grapple (Dec. 19-20, 2025): One of the most premier high school wrestling tournaments in the southeast. This tournament showcased over 1,000 total matches over three divisions: Women’s, Junior Varsity, and Varsity.
2026 Gala Gymnastics (Jan. 9-11, 2026): Gala Gymnastics brought a youth‑focused, sold‑out gymnastics event to Asheville, welcoming athletes, families, and spectators from across the region. With over 1,600 gymnasts in attendance, the event generated multi‑day stays and reinforced Asheville’s appeal as a premier destination for youth and amateur sports competitions.
2026 Nike EYBL Scholastic: Christ School Classic (Feb. 20-22): A nationally recognized elite high school basketball series, hosted at Asheville’s own, Christ School. three of the 5 teams participating were nationally ranked top 10 in the country.
2026 Ingles Southern Conference Basketball Tournament (Mar. 5-9, 2026): An Asheville Sports stable. Coming off the signing of a 10 year extension, The Southern Conference Basketball tournament highlighted fierce competition and community throughout their time back home!
— Keep an eye out for specialized features with more information on our Q1 Events! —
Gladiator/Gladiatrix Wrestling Coming to Asheville
Gladiator/Gladiatrix Wrestling Series National Qualifier Lands in Asheville, NC, June 2026
The Elite Wrestling Tournament, Presented by ScrapLife, is Set to Bring Hundreds of Athletes to Asheville, North Carolina, Driving Sports Tourism.
ASHEVILLE, NC, February 4, 2026
Team IP, the world’s leading event merchandising and branding company and event owner (in partnership with R.E.A.C.H.E.S.), today announced a strategic partnership with the Asheville Buncombe Regional Sports Commission to host a major qualifying tournament for the inaugural Gladiator/Gladiatrix Wrestling Series (GGWS) National Championship.
The Gladiator Gauntlet National Qualifier, Presented by ScrapLife, will take place from June 5–7, 2026, in Asheville, welcoming elite wrestlers from across the region to compete for a coveted spot in the GGWS finals.
The Gladiator Gauntlet National Championship will follow shortly after, from July 1–3, 2026, in the beautiful setting of Daytona Beach, Florida, where the first official Gladiator and Gladiatrix champions will be crowned.
The Asheville "Playcation" Destination
Asheville is the ideal host city, offering participants and fans an exceptional "playcation" experience. Beyond the mats, athletes and their families can explore Asheville’s unique mountain culture, renowned culinary scene, craft breweries, the Asheville Pinball Museum, and scenic outdoor adventures, providing a perfect blend of high-stakes competition and family entertainment.
Randy Sparks, CEO and Founder of Team IP and Owner of the Gladiator/Gladiatrix Wrestling Series expressed enthusiasm for the new host city.
“Bringing the high-caliber competition of the Gladiator/Gladiatrix series to Asheville is a perfect match. This region has a deep appreciation for athletics and a vibrant culture that will make the qualifying event truly memorable. With the expertise of the Asheville Buncombe Regional Sports Commission and the support of our presenting sponsor, ScrapLife, we are set to deliver an unparalleled experience that elevates the sport and honors our athletes.”
Chris Smith, President of the Asheville Buncombe Regional Sports Commission, highlighted the impact on the community.
“We are thrilled to partner with Team IP to host the Gladiator National Qualifier. This event aligns perfectly with our mission to attract high-quality sporting events that drive significant economic impact and showcase our beautiful region,” said Smith. “We look forward to welcoming the nation’s best young wrestlers and their families to experience the unique blend of mountain sport and culture that makes Asheville a premier destination.”
Commitment to Excellence
The combined resources of the partners guarantee a professional, high-quality event experience and robust brand presence, managed exclusively by Team IP and R.E.A.C.H.E.S.. The GGWS anticipates attracting hundreds of elite athletes and thousands of fans to each qualifying event, driving significant economic impact in each host city.
About Gladiator/Gladiatrix Wrestling Series (GGWS):
The Gladiator/Gladiatrix Wrestling Series (GGWS) is the premier national combat series dedicated to promoting and elevating the sport of wrestling, with a specific focus on placing female wrestling (Gladiatrix) at the forefront. Built on the core values of discipline, sportsmanship, and excellence, the GGWS champions a new generation of wrestlers through a high-stakes, competitive environment. The series operates through a powerful and purpose-driven partnership among industry leaders: Team IP, a veteran in event merchandising and brand development; R.E.A.C.H.E.S. (www.reachesports.org), a non-profit organization dedicated to fostering community and athletic opportunity and dedicates funds raised back into amateur wrestling; and legendary wrestling figure Jeff "Peanut" Bowyer. Together, they are committed to delivering an unparalleled experience for athletes, fans, and partners nationwide. **** Read more at: https://gladiatorseries.com
About ScrapLife (Presenting Sponsor):
ScrapLife is a leading designer and distributor of performance wrestling apparel and accessories, founded on the ethos of hard work, respect, and perseverance. Team IP is an equity owner and strategic partner in ScrapLife, utilizing its nationwide fulfillment and distribution network to expand the brand's reach and impact. ScrapLife’s commitment to quality and innovation aligns perfectly with the GGWS mission to support and elevate the wrestling community. Visit ScrapLife: https://www.scraplife.com
About Asheville Buncombe Regional Sports Commission:
Since 2010, the Asheville Buncombe Regional Sports Commission has worked to identify and attract sporting events and related meetings to enhance the health, wellness, and quality of life for Asheville residents and sports enthusiasts in the region of Western North Carolina. Generating a positive economic impact while promoting our region as a recognized top-tier sporting destination. The Commission team works with event organizers, both locally and nationally, to showcase the Asheville community and its sports venues as the ideal location for their next event. The Asheville Buncombe County Sports Commission is a 501(c)(3) not-for-profit with the mission to host memorable sporting events while enriching the lives of sports organizations and the community served. Learn more: https://ashevillesportscommission.com
Media Contacts:
Gladiator/Gladiatrix Wrestling Series / Team IP
Asheville Buncombe Regional Sports Commission
Stanton Smith
(954) 614-5005
Chris Smith
(828) 280-6458
Asheville Buncombe Regional Sports Commission Proudly Announces The Christ School Classic Basketball Tournament
Christ School to Host First-Ever Nike EYBL Scholastic Tournament
Arden, N.C. — Christ School will welcome some of the nation’s top prep basketball programs this February, as it hosts the Christ School Classic, a Nike EYBL Scholastic tournament taking place February 20–22 on campus in Arden. The event marks the first Nike EYBL scholastic tournament ever hosted by Christ School and the school’s debut season competing in the prestigious Nike EYBL league.
The Christ School Classic will feature five nationally recognized programs, including Christ School, Montverde Academy, The St. James, Brewster Academy, and La Lumiere School. Each program competes on the Nike EYBL Scholastic circuit, a league widely regarded as the premier platform for high school basketball in the country.
The tournament will be operated and organized by The Asheville Buncombe Regional Sports Commission.
Fans attending the Christ School Classic will have the opportunity to watch elite-level competition featuring nationally ranked teams and some of the most highly recruited high school athletes in the nation. College coaches and scouts closely follow Nike EYBL Scholastic events, making this tournament a rare chance for the local community to experience top-tier basketball right in Western North Carolina.
“Having this opportunity to play at home, in front of the best fans within the State of NC is an honor,” said Christ School Head Coach, Erasto Hatchett. “Our community has always and continues to support our program and this will be an amazing opportunity for the guys to showcase their hard work and commitment to Christ School and our community, against the very best talent and teams in the nation. To partner with a national brand such as Nike is an honor and we are extremely fortunate to be not just a member of the Scholastic but a member of the brotherhood of like minded schools.”
While the national spotlight will shine on the caliber of play, the Christ School Classic also represents a special moment for the local community. This tournament gives fans the chance to cheer on Christ School as it begins its first season in the Nike EYBL Scholastic League, competing against some of the most established programs in prep basketball.
“This will be an incredible opportunity for our community to witness high level elite basketball at its finest with lots of potential college stars and possibly even a few future NBA stars under one roof here on Christ School campus,” added Christ School Athletic Director, Duncan Parham. “We take pride here in representing our community along with the Arden / Asheville area. The impact this event will have on our athletes is huge. Being able to compete in front of some of the top Universities in the country and to be evaluated by NBA scouts is not an opportunity that comes by on a regular basis, and to have all the games streamed on NBATV, ESPNU, ESPN + and League Ready is a bonus. Along with being able to do that in front of your home crowd, in your own gym, in front of your home community is priceless. This will also allow our community to see up close just how the future of HS basketball will look for those Elite Schools that Nike has selected to be part of the EYBL Scholastic League.”
The tournament schedule includes six games played across three days, highlighted by multiple marquee matchups featuring Christ School against nationally ranked opponents. The event is expected to draw basketball fans, families, and supporters from across the region while creating a memorable home-court atmosphere for the Greenies.
Tickets for the Christ School Classic are on sale now!
The Christ School Classic promises a weekend of high-energy competition, national-level talent, and a meaningful opportunity for the Western North Carolina community to support Christ School at the highest level of scholastic basketball.
For tickets, schedules, and additional event visit:
Since 2010, Asheville Buncombe Regional Sports Commission has worked to identify and attract sporting events and related meetings to enhance the health, wellness and quality of life for Asheville residents and sports enthusiasts in the region of Western North Carolina. Generating a positive economic impact while promoting our region as a recognized top tier sporting destination. The Asheville Buncombe Regional Sports Commission team works with event organizers, both locally and nationally, to showcase the Asheville community and its sports venues as the ideal location for their next event. Asheville Buncombe County Sports Commission is a 501(c)(3) not-for profit with the mission to host memorable sporting events while enriching the lives of sports organizations and the community served.
WAYS YOU CAN HELP THE SPORTS COMMISSION:
Asheville Buncombe Regional Sports Commission Proudly Announces Partnership with Hepp Creative Solutions
The Asheville Buncombe Regional Sports Commission is pleased to announce that it has entered into a partnership with Hepp Creative Solutions, effective immediately, Stacey Hepp, the Managing Partner of Hepp Creative Solutions, brings over 20 years of experience working between National Governing Bodies in the sports world and also the entertainment sector and will assist ABRSC with its marketing strategy, events and branding.
“We’re thrilled to partner with Stacey and think that she will definitely help us strengthen partnerships within our sports and entertainment organizations,” said Chris Smith, President of the Asheville Buncombe Regional Sports Commission. “From creating marketing campaigns to helping manage events and organize sponsorships, Stacey brings a wealth of experience to the table.”
Hepp has previously served as the Marketing Director for USA Softball, USA Canoe/Kayak and in event optimization for USA Archery. She has also managed the bid processes and developed partnerships with five Olympic Team Trials and Pan American Championships.
“I’m thrilled to be partnering with the Asheville Buncombe Regional Sports Commission. I know ABRSC has been instrumental as the backbone in securing and hosting tournaments as well as sought after championships for the region,” said Hepp. “I’m looking forward to strategizing with the ABRSC team, working to grow the opportunity for world class sporting events across beautiful Western North Carolina”
Hepp has also worked with Radio Disney and helped open Harrah’s Cherokee Casino, Harrah’s New Orleans and Harrah’s Showboat Property. With Radio Disney, Hepp increased the partner base in the North and South Carolina markets by 78 percent. She also incorporated the sport of softball with USA Softball into Major League Baseball’s Play Ball initiative.
For more information, contact Chris Smith at (828) 280-6458 or chris@ashevillesports.org.
Asheville Buncombe Regional Sports Commission Announces New Hire
The Asheville Buncombe Regional Sports Commission is pleased to announce that Lucas Owens has joined its staff as Director of Events, effective immediately,
“We’re very excited about the addition of Lucas to our team and feel that he brings not only valuable experience, but also an understanding of what we hope to accomplish as an organization,” said President Chris Smith. “Lucas brings a wealth of experience and a forward-thinking approach to the role, ensuring that the commission continues its mission of promoting Western North Carolina and the Asheville-Buncombe area as a premier sports destination,”
Prior to joining the Sports Commission, Lucas served as both the Director of Site Operations and Senior Director of Events of The Carolinas for Prospect Select. Most recently, Owens was the Buncombe County Sports Manager for YMCA of WNC.
“I am very excited to bring my knowledge of sports/event management to the ABRSC,” Owens said. “Asheville has been my home for the last 12 years and seeing the work that the ABRSC has done for the community is truly inspirational. I am glad to be a part of this team and cannot wait to bring exciting new opportunities to our community!”
Lucas is a 2016 graduate of UNC-Asheville where he earned a Bachelors Degree in Business with a concentration in marketing, while also starring on the Bulldog baseball team for four years. Following his time at UNC-Asheville, the Forest City native continued his career in independent professional baseball before taking his talents overseas to compete internationally in Vienna, Austria. After hanging up his cleats, Lucas transitioned into the sports operations world.
“His extensive background in event planning and his passion for sports make him the ideal candidate to lead our events department,” added Smith. “His vision aligns with our goal of fostering a vibrant sports community and driving tourism in the region."
Owens is known for his innovative strategies and forward-thinking mindset. He has a proven track record of leveraging technology and community partnerships to create unforgettable experiences for athletes and spectators alike. His commitment to inclusivity and sustainability will play a crucial role in shaping the future of events hosted by the ABRSC.
In his new position, Owens will oversee all aspects of event planning and execution for the Asheville Buncombe Regional Sports Commission. He will lead efforts to attract new events to the area, enhance existing ones, and expand outreach to the community. His strategic vision aims to increase participation and engagement, ultimately benefiting the local economy and enhancing the region's reputation as a premier sports destination.
For more information, contact Chris Smith at (828) 280-6458 or chris@ashevillesports.org.
Since 2010, Asheville Buncombe Regional Sports Commission has worked to identify and attract sporting events and related meetings to enhance the health, wellness and quality of life for Asheville residents and sports enthusiasts in the region of Western North Carolina. Generating a positive economic impact while promoting our region as a recognized top tier sporting destination. The Asheville Buncombe Regional Sports Commission team works with event organizers, both locally and nationally, to showcase the Asheville community and its sports venues as the ideal location for their next event. Asheville Buncombe County Sports Commission is a 501(c)(3) not-for profit with the mission to host memorable sporting events while enriching lives of sports organizations and the community served.
SoCon Volleyball Championship set for Asheville
SoCon Volleyball Championship set for Asheville
Tickets now on sale for conference’s first neutral site volleyball championship in November
SPARTANBURG, S.C. – The Southern Conference, in conjunction with Ingles, Explore Asheville, the Asheville Buncombe Regional Sports Commission, and Harrah’s Cherokee Center, will host its 2025 Ingles SoCon Volleyball Championship in Asheville, North Carolina, at Harrah’s Cherokee Center – Asheville on Nov. 20-23.
Tickets for the championship tournament are on sale now. Daily general admission and New Belgium Courtside Lounge passes are available for $15 and $35, respectively. Tickets for students from SoCon institutions are $10. The New Belgium Courtside Lounge packages include access to courtside seating, two drink tickets and light complimentary snacks. Get your tickets and learn more at https://soconsports.com/wvb today. Hotels for the tournament can be found at https://www.exploreasheville.com/places-to-stay/.
The 2025 volleyball championship marks the first time in the conference’s history that the tournament will be hosted exclusively at a neutral location for all teams. The championship was slated to be in Asheville in 2024 but was moved to Wofford in the aftermath of Hurricane Helene.
Samford leads all current members in tournament titles with seven, the most recent victory coming in 2022. ETSU, Furman and Western Carolina each boast three tournament wins. Wofford will be looking to win its third straight tournament crown in Asheville this season.
The SoCon and the city of Asheville have been linked for many years. The conference was headquartered in Asheville from 1986-2002 and the last 14 SoCon Basketball Championships have been played inside Harrah’s Cherokee Center – Asheville. The basketball tournament was also in Asheville from 1984-95. The volleyball championship will be hosted in Asheville through 2027.
ABOUT THE SOUTHERN CONFERENCE
The Southern Conference is headquartered in Spartanburg, South Carolina, consisting of 10 full-member schools across six states in 20 sponsored sports. Nine other institutions serve as affiliate members in the SoCon-sponsored sports of wrestling and rifle. The SoCon is celebrating its 104th anniversary in 2025. The fifth-oldest NCAA Division I college athletic association, the SoCon contested the first-ever collegiate conference basketball tournament in 1921, tackled freshman eligibility in 1922, became the first conference to adopt the 3-point field goal in basketball in 1980 and developed women’s championships in 1984.
ABOUT ASHEVILLE BUNCOMBE REGIONAL SPORTS COMMISSION
The Asheville Buncombe Regional Sports Commission was formed in the fall of 2010 by a handful of civic-minded leaders who had a vision to impact the local economy by bringing more sporting events to the region. The Sports Commission attracts sports events and related meetings to enhance the health, wellness, and quality of life for area residents and sports enthusiasts and will generate a positive economic impact by promoting our region as a recognized sporting destination.
ABOUT HARRAH’S CHEROKEE CENTER - ASHEVILLE (HCCA)
Harrah’s Cherokee Center – Asheville (HCCA), which features the ExploreAsheville.com Arena and Thomas Wolfe Auditorium, has hosted a diverse variety of events that reflect the creativity, uniqueness, and artistry that Asheville, N.C., and Western North Carolina is known for primarily. In recent years, the facility has hosted world-class sporting events such as NBA Preseason Games, three Billie Jean King Cups by BNP Paribas ties, the annual Ingles Southern Conference Basketball Championships, Asheville Championship, and the Camping World Maui Invitational as well as music and performances by Noah Kahan, Bob Dylan, The Lumineers, Dave Chappelle, John Prine, Old Dominion, Sturgill Simpson, Kacey Musgraves, Widespread Panic, Billy Strings, Warren Haynes’ Christmas Jam, and more.
ABOUT EXPLORE ASHEVILLE AND THE BUNCOMBE COUNTY TOURISM DEVELOPMENT AUTHORITY
Explore Asheville is the official destination marketing and management organization for one of the most vibrant destinations in the southeast. Explore Asheville is powered by the Buncombe County Tourism Development Authority, a public authority that has been investing in and building community since 1983. The authority has committed $96 million to more than 50 community capital projects including many sports venues.
-www.SoConSports.com-
Asheville Selected as One of Only Six Host Sites Nationwide For New U.S. Open Family Day Event
USTA NORTH CAROLINA
Contact: Morgan Lugo
morgan@nctennis.com
(336)283-8879
FOR IMMEDIATE RELEASE
ASHEVILLE SELECTED AS ONE OF ONLY SIX HOST
NATIONWIDE FOR NEW US OPEN FAMILY DAY EVENT
Asheville, N.C. (August 11, 2025) - Asheville has been chosen as one of only six communities across the country to host a brand-new US Open Family Day, a free event designed to bring the excitement of the US Open to local communities.
The event will take place on Sunday, August 24, 2025, from 11 a.m. to 2 p.m. at Aston Park Tennis Center (336 Hilliard Ave, Asheville, NC 28801). Families and community members of all ages and tennis experience levels are invited to enjoy a fun-filled day of on-court activities, food, and a tournament watch party.
Activities include Red Ball Tennis and Cardio Tennis on court, along with a giant projector screen showing live tournament matches, food and refreshments, and an ice cream truck. No racquet? No problem! All equipment will be provided, and everyone is welcome to participate.
Debbie Southern, USTA North Carolina First Vice President and Past President of the Asheville Tennis Association, had this to say about the event: “We are super excited for Asheville to be chosen as one of six cities in the US to host US Open Family Day! This event will bring our tennis community together for a day of fun games, food and fellowship! Hopefully we will introduce tennis to new adults and children, too!”
This exciting event is a collaborative effort between the USTA, Asheville Tennis Association, Explore Asheville, and the Asheville Buncombe Regional Sports Commission, who are thrilled to bring the energy and community spirit of the US Open to Western North Carolina.
Registration is preferred but not required. Those interested can REGISTER HERE.
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USTA North Carolina (USTA NC) is the state office of the United States Tennis Organization, the national governing body of tennis. USTA NC is a nonprofit organization formerly known as the North Carolina Tennis Association (NCTA), founded in 1973 to promote and develop the game of tennis in North Carolina. USTA NC administers a variety of programs statewide for players of all ages and ability levels. As a nonprofit organization, the Association invests 100% of its proceeds to promote and develop the growth of tennis in NC. There are currently more than 38,000 USTA members residing in North Carolina, including over 15,000 juniors and 23,000 adults. A professional staff housed in Greensboro carries out USTA NC’s daily operations, but policy is formed and much of the organization’s work is executed via a Board of Directors and committee structure of more than 75 volunteers. USTA NC also fosters partnerships with Community Tennis Associations (CTAs) and local National Junior Tennis and Learning (NJTL) organizations for grassroots community outreach.
Click here for the USTA North Carolina website, Facebook, Instagram.
Inaugural Blue Ridge Volleyball Classic presented by Ingles is Set for September 5-6, 2025
Blue Ridge Volleyball Classic Presented by Ingles Markets sets inaugural date for September 5-6, 2025, at Harrah’s Cherokee Center - Asheville
The four-team women’s volleyball tournament will feature Western Carolina, College of Charleston, Bradley University, and UNC at Charlotte
Tickets are on sale now via BlueRidgeVolleyballClassic.com.
ASHEVILLE, N.C. – The Blue Ridge Volleyball Classic Presented by Ingles Markets, in conjunction with Explore Asheville, the Asheville Buncombe Regional Sports Commission, and Lightstrike Hard Refresher, will host its inaugural event in Asheville, North Carolina, at Harrah’s Cherokee Center – Asheville on September 5-6, 2025. The lineup includes women’s volleyball teams from Western Carolina, Bradley University, the College of Charleston, and UNC at Charlotte, each playing three matches over two days. Tickets are available for purchase via BlueRidgeVolleyballClassic.com or Ticketmaster.com and at the iHeart Media Asheville Box Office located at the venue.
“Explore Asheville is thrilled to build upon Asheville’s collective and long-standing commitment to top-tier men's and women's sporting events such as the inaugural Blue Ridge Volleyball Classic and our relationship with Southern Conference championship events,” said Vic Isley, President & CEO of Explore Asheville. “We help our community win through investing in capital projects and attracting new events. The Buncombe County Tourism Development Authority’s Tourism Product Development Fund (TPDF) investment in championship-quality, multi-sport courts for the ExploreAsheville.com Arena, in partnership with the City of Asheville, is enabling our community to recover the vitality of our economy, community, and region following Hurricane Helene."
WHAT: Blue Ridge Volleyball Classic Presented by Ingles Markets
WHEN: September 5-6, 2025
WHERE: ExploreAsheville.com Arena at Harrah’s Cherokee Center - Asheville | 87 Haywood Street Asheville, NC * 28801
TICKETS: Tickets are available at the venue’s iHeart Media Asheville Box Office and Ticketmaster.com.
EVENT WEBSITE: Event Link
TO BOOK: HOTEL RESERVATIONS
This event is the first collegiate volleyball event to be held in the venue’s history. It will serve as the first collegiate event preceding the 2025 Ingles Southern Conference Women’s Volleyball Championship in November 2025.
“Western North Carolina has become a hotbed for quality high school volleyball. With Brevard, Polk County, and West Henderson claiming recent state championships and the storied tradition at Hendersonville High (state record of 12 championships), there’s little doubt that our region can compete with the best that the state has to offer. The Blue Ridge Volleyball Classic will show those athletes and area fans firsthand what it takes to compete at the college level,” said Chris Smith, President, Asheville Buncombe Regional Sports Commission. “This event will serve as a great precursor to the Ingle’s Southern Conference Volleyball Tournament at the same venue in November.”
Western Carolina of the Southern Conference kicks off an extensive early season on the road as the host team for the Blue Ridge Volleyball Classic. Following a 8-21 record in 2024, two-time Southern Conference Coach of the Year Karen Glover, in her 15th year at WCU, returns nine letterwinners from the 2024 squad, including two of its top defensive threats from a season ago: senior Janelle Blue (111 blocks, 156 kills) and classmate Samantha Jo Mikosky (73 blocks). Learn more at https://catamountsports.com/sports/womens-volleyball.
Bradley University, led by Head Coach Alicia Williams, opens up its first high-level road trip schedule in Asheville after a 15-16 record in 2024 before diving into its Missouri Valley Conference schedule. The Braves are poised to bring their competitive “Hilltop” style of play to Asheville. Learn more at https://bradleybraves.com/sports/womens-volleyball.
Head Coach Benavia Jenkins leads the UNC at Charlotte 49ers, a member of the American Athletic Conference, to Asheville to rack up early wins with Seasoned returners like Jessica Ricks, Kristen Birmingham, and Lauren Nixon, who were mainstays in last year’s matches. Learn more at https://charlotte49ers.com/sports/womens-volleyball.
The College of Charleston Cougars finished 25-9 in the Coastal Athletic Association Conference and will face Bradley for the first time. Head Coach Jason Kepner hopes that the recent transfers of Emma Duffield, Rosa Brencic, Izzy Marinelli, Lauren Dow, and Lainee Mack will keep the 2025 team rolling with victories. Learn more at https://cofcsports.com/sports/womens-volleyball.
All four schools are also 2025 recipients of the American Volleyball Coaches Association (AVCA) Team Academic Award sponsored by INTENT. The award honors collegiate and high school volleyball teams that displayed excellence in the classroom during the school year by maintaining at least a 3.30 cumulative team grade-point average on a 4.0 scale or a 4.10 cumulative team GPA on a 5.0 scale.
“Asheville, much like the rest of the country, is a volleyball community. Following the 2024 Ingles Southern Conference Volleyball Championship relocation due to Hurricane Helene’s damage in Western North Carolina, our venue partnered with AVL Hoppers, a local volleyball non-profit, to raise over $15,000 for local groups affected by the storm,” Christopher Corl, General Manager of Harrah’s Cherokee Center - Asheville, said. “Xcel Volleyball continues to be the recognized leader in Western North Carolina's elite club scene, and multiple local and regional high schools continue to win state championships. This tournament will continue to grow because of our community’s commitment to this sport and our commitment to bringing high-level volleyball events like this to our community.”
Tickets for the championship tournament are on sale now for all-day at $10 and half-day at $5, with discounts available for youth, groups, and City of Asheville employees. Get your tickets and learn more at BlueRidgeVolleyballClassic.com today. Hotels for the tournament can be found at https://www.exploreasheville.com/places-to-stay.
ABOUT ASHEVILLE BUNCOMBE REGIONAL SPORTS COMMISSION
The Asheville Buncombe Regional Sports Commission was formed in the fall of 2010 by a handful of civic-minded leaders with a vision to impact the local economy by bringing more sporting events to the region. The Sports Commission attracts sports events and related meetings to enhance the health, wellness, and quality of life for area residents and sports enthusiasts and will generate a positive economic impact by promoting our region as a recognized sporting destination.
ABOUT EXPLORE ASHEVILLE AND THE BUNCOMBE COUNTY TOURISM DEVELOPMENT AUTHORITY
Explore Asheville is the official destination marketing and management organization for one of the most vibrant destinations in the southeast. Explore Asheville is powered by the Buncombe County Tourism Development Authority, a public authority that has been investing in and building community since 1983. The authority has committed $96 million to more than 50 community capital projects including many sports venues.
ABOUT HARRAH’S CHEROKEE CENTER - ASHEVILLE
Harrah’s Cherokee Center – Asheville (HCCA), which features the ExploreAsheville.com Arena and Thomas Wolfe Auditorium, annually hosts a diverse variety of events that reflect the creativity, uniqueness, and artistry that Asheville, N.C., and Western North Carolina are known for. In recent years, the facility has hosted world-class sporting events such as NBA Preseason Games, two Billie Jean King Cups Ties, the Ingles Southern Conference Basketball & Volleyball Championships, Blue Ridge Volleyball Championship, Asheville Championship, and the Camping World Maui Invitational as well as music and performances by Bob Dylan, The Lumineers, Dave Chappelle, John Prine, Old Dominion, Sturgill Simpson, Kacey Musgraves, Widespread Panic, Billy Strings, Warren Haynes’ Christmas Jam, and more. For more information, visit HarrahsCherokeeCenterAsheville.com.